Olden Camera (2022)
76,2x61 cm ~ Disegno, Acquarello, Matita, Pennarello
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Scarabocchio tecnica acquerello mix Pantone su cartone rigido 300 g. Serie Paesaggio Urbano.
This illustration of an urban facade with the (implicit) title OLDEN CAMERA nostalgically and vividly captures the atmosphere of a bygone era, when photography shops were landmarks in cities. The composition is centered on the illuminated sign “OLDEN CAMERA”, which dominates the scene with bold and colorful characters, immersed in a yellow frame that immediately attracts the viewer’s eye. The choice to make the name “OLDEN CAMERA” prominent is not just a matter of commercial identity, but a narrative act: it is as if the artist wanted to tell a story starting from that name.
The work combines graphic illustration with manual painting, with a stroke that recalls the work on rough paper and the skillful use of watercolor or gouache. The contrast between the deep shadows and the bright colors (especially the yellow and red of the OLDEN CAMERA sign) gives a sense of depth and three-dimensionality to the building, which appears both real and evocative.
The metal grate, the dark double door, the sign with the old camera bellows – everything harks back to an analogue era, probably between the 1950s and 1970s. This makes OLDEN CAMERA not just a name, but a symbol: of memory, of outdated but not forgotten technology, of a piece of the city that perhaps no longer exists.
Even the small “For Rent” sign reinforces the feeling of melancholy: OLDEN CAMERA, once active, is now silent, closed, awaiting a new destiny. And yet, precisely in this silence, the work seems to want to freeze time and remind us that every shop, every sign, has a story to tell.
In short, OLDEN CAMERA has a double soul: that of an urban object and that of an emotional symbol. The facade is flat, almost theatrical, yet alive.
OLDEN CAMERA is not just a shop – it is an era!
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